| Yuge targeting consumers in China's middle-class women, that is, to 2,000 yuan monthly income of ordinary working women as the axis, is the largest group in society, even to the county-level cities, they also have a very large proportion of the number, according to China National Information and Statistics Center is expected that China's middle class to reach 250 million in 2010, this class is the mainstream brand shoes, and is an annual growth rate of 22%; as a mid-range brand of public service, Yuge take multiple sales channels route, you can set up shop at the county level cities, shopping malls set up counters; in the capital city to set up counters in the general shopping can also be in the community and Carrefour, Trust-Mart and other commercial areas specifically set up shop |
