2002, The concept of Fiona‘s Prince was shaped by Fiona Chen while she self-studied footwear design and attended training in the United Kingdom.
2004, Fiona Chen started her career as an assistant designer for shoes brands.
2006, Fiona Chen researched the academic philosophy and chromatology of fairytale to create the whole brand story of Fiona's Prince, as well as the core value, products, racters of the brand. Fiona Chen presents all the above elements in children footwear.
2007, Fiona Chen registered the brand Fiona's Prince for the Global Trade Registry.
2008, Fiona Chen and her sister (fashion shoes designer) launched the first collection of Fiona's Prince under the full support of their father (Kingmaker Group), and officially put the Fiona's Prince footwear collections into production. |
