Paris Hilton is an American socialite, heiress and media personality. Great-granddaughter of Conrad Hilton, who founded the international hotel chain Hilton Hotels, Paris Hilton first rose to fame through her work as a fashion model, but her lavish lifestyle and social exploits soon garnered more work and attention than her modeling career.
In 2004, Hilton launched a perfume line in conjunction with Parlux. Her first fragrance, Paris Hilton for women, became an international best-seller, and was soon followed by a men's fragrance of the same name.
The successful partnership with Parlux continues and a series of men's and women's fragrances have been launched each year. Paris Hilton is one of the most popular celebrity-endorsed brands of the early 21st century. |